Wanderlust Hotel branding

Earlier this month I posted about the Wanderlust Hotel's interior and architecture which opened in Singapore in July 2010.  This time it's about their branding by Foreign Policy Design Group (what a cool name!!). Completely embracing the meaning of the word wanderlust (very strong or irresistible impulse to travel), FPDG made use of travel elements such as maps, airport luggage tape, tags and tickets, with a bit of a vintage twist. The colours and brown paper feel old and make lovely keepsakes. Have a browse through their site for more lovely branding work.


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