Earlier this month I
posted about the Wanderlust Hotel's interior and architecture which opened in Singapore in July 2010. This time it's about their branding by
Foreign Policy Design Group (what a cool name!!). Completely embracing the meaning of the wor
d wanderlust (very strong or irresistible impulse to travel), FPDG made use of travel elements such as maps, airport luggage tape, tags and tickets, with a bit of a vintage twist. The colours and brown paper feel old and make lovely keepsakes. Have a browse through their site for more lovely branding work.
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