Say no to anorexia: Model campaign
Star Models, a modeling agency based in Brazil, has released a graphic new anti-anorexia ad campaign, using Photoshop to turn models into life-size fashion illustrations.
The ads, which run with the tag line 'Say no to anorexia,' show a fashion illustration with typically exaggerated proportions next to a model wearing the same outfit - and the same measurements. While the models have been airbrushed to mimic the unrealistic illustrations, the ad pleads to young women: 'You are not a sketch.'
One commenter, who believes the Star Models' ad 'is a move in the right direction,' added: 'It would be better if modeling agencies practiced what they preached.
'I've seen models regularly in magazines as thin as the ones shown in this ad. Nothing is going to change until models who are not skeleton thin are hired and photographed in fashion magazines and fashion shows.'
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